By: Bryan Tropeano
When is Prime Day 2025? Amazon has confirmed the shopping event will run from Tuesday, July 8 to Friday, July 11, and this year it’s bigger than ever. That’s four full days of nonstop deals, lightning offers, and discounts across just about every category.
Whether you’re planning to upgrade your tech, refresh your kitchen gear, or just catch a few impulse buys, Prime Day 2025 deals are set to deliver.
When Is Prime Day 2025 and Why Does It Matter?
If you’re wondering when is Prime Day 2025, the dates are now official: July 8–11. It lands at a perfect time for mid-year shopping. School prep, travel upgrades, and early holiday planning all make this summer window ideal for scoring big.
Prime Day may have started as a one-day flash sale, but it’s evolved into a full shopping season. That extra time also gives shoppers a better chance to compare, plan, and catch rolling discounts over the entire four-day stretch.
What Prime Day 2025 Deals Are Worth Watching?
This year’s early promos are already showing aggressive markdowns on tech and smart home gear, which tend to be the most popular categories. Prime Day 2025 deals are expected to hit hard on items like:
Some deals are available early for Prime members, but the biggest drops usually go live once the event kicks off.
Other Retailers Join the Prime Day Party
It’s not just Amazon cashing in. Every year, big-box stores like Walmart, Target, and Best Buy launch competing sales to line up with the Prime Day window.
That means more than one place to snag hot items. If Prime Day 2025 deals fall short on something you’re eyeing, chances are a competitor will jump in with a match or bonus bundle.
How to Prepare for Prime Day 2025 Deals
Now’s the time to get your game plan ready. Start building your wishlist, set up price alerts, and check past trends on sites like CamelCamelCamel or Honey.
And yes, make sure your Prime membership is active. A lot of Prime Day 2025 deals are locked behind the membership paywall, so skipping it means missing the biggest savings.
Final Thoughts
Still asking when is Prime Day 2025? It’s happening July 8–11, and based on what we’ve seen so far, it’s going to be one of the most deal-packed events yet. Whether you’re shopping for high-end tech or everyday upgrades, these four days offer real opportunities to save — if you know where to look.
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About the Author: Bryan Tropeano is a senior producer and a regular reporter for NewsWatch. He lives in Washington D.C. and loves all things Tech.